This paper studies the relationship between internationalization and performance in agri-food firms. In line with the recent literature, it analyses the effects of the degree of internationalization using a uniform sample, a long-term focus and a measure that combines export intensity and regional diversification. The study empirically confirms the hypothesis of a horizontal S-curve relationship between geographical diversification and performance and identifies three phase
The aim of this paper is to analyse whether the family control exerts a significant influence on profitability in agri-food companies that have been vertically integrated. This assumption is based on the idea that family-owned firms better overcome the internal...
El presente estudio de mercado forma parte de la estrecha colaboración que existe entre la Universidad Tecnológica de la Costa con el sector productivo. El objetivo fue determinar la factibilidad de expandir la comercialización de productos lácteos de la empresa...
El presente artículo expone una propuesta metodológica para el análisis de la competitividad de Redes de valor agroindustriales. El planteamiento metodológico consiste en tres etapas de análisis circunscritas dentro del Marco Lógico: el diagnóstico de la Red sustentado en las...
The aim of this study is to explore how the governance of a global food value chain can facilitate the value chain’s market orientation. The study applies a multiple case study design. Four in-depth case studies were conducted on global...
The current market situation has led the production sector to focus on developing new products that satisfy consumer demands and improve firms’ competitive positions. This study seeks to analyze the role played by the consumers’ innovative tendency in the acceptance...