Strengthening the abilities of smallholder farmers in developing countries, particularly women farmers, to produce for both home and the market is currently a development priority. In many contexts, ownership of assets is strongly gendered, reflecting existing gender norms and limiting women’s ability to invest in more profitable livelihood strategies such as market-oriented agriculture. Yet the intersection between women’s asset endowments and their ability to participate in and benefit from agricultural interventions receives minimal attention.

The startups are an exemplar that great things are done by a series of small things brought together. Taking one small step at a time, moving from one problem to another and solving the issues by disruptive innovation is what these startups are trying to achieve. The startups are not only creating new jobs which means more employment but are also leaving a ripple effect on the socio-economic fabric of the demography in which they are operating. The world has become a playfield for these young entrepreneurs as the global startup revolution continues to grow.