Este trabajo describe la metodología e implementación de la Estrategia Comunicacional (EC) del proyecto “Aportes para el crecimiento, la equidad y la sustentabilidad del territorio diversificado de los partidos costeros de San Pedro y Baradero”, basado en el marco de la investigación participativa y transdisciplinar propia de la metaperspectiva de la Comunicación Estratégica (CE) de la Escuela de Rosario.
El objetivo de este trabajo presentado en la II Jornadas de Sociología es analizar el rol que cumplen las TIC en el proceso de comercialización implementado por Tu Raíz atendiendo el uso de dichas tecnologías en la compra de productos como en la venta, desde una concepción de la complejidad de los procesos de innovación y de comunicación.
En esta presentación se describe la estructura, funcionamiento, prioridades y aportes del Sistema Nacional de Investigación y Transferencia de Tecnología Agropecuaria (SNITTA) en Costa Rica.
This brief describes how Women in Business Development Incorporated (WIBDI), a non-profit organisation in Samoa, works with farming families to produce highvalue products for local and global markets. Shifting away from a women-focused approach, WIBDI now uses an approach that involves the whole family, keeping all family members on board. It has also invested in digital applications and resources to increase the efficiency of operations, profile the producers and their products, and facilitate engagement with markets and customers
Digital as well as other technical and institutional innovations underpin the success of agriculture in developing countries in Africa, the Caribbean and the Pacific (ACP). Such innovations are encouraging a new generation of young ‘agripreneurs’ to tackle agri-food challenges, explore ways to build resilience to climate change, and improve the incomes and livelihoods of people in agriculture.
This brief discuss about how the sustainability of digital agribusiness projects can be enhanced through three main steps: 1) plan for sustainability in the initial project design, 2) monitor sustainability readiness throughout the life-cycle of the project, and 3) verify that indicators of sustainability have been achieved during the project close-off process
This publication brings some sucessful experiencies in Digital Agriculture in African countries. In this issue of Spore, it is explored how digitalisation is providing women with better access to finance, information and markets, as well as opening up new opportunities for young entrepreneurs to develop apps and other digital services in agribusiness
This report brings a review about the CTA activities in 2018 based on three intervention areas. One is promoting youth entrepreneurship and creating employment for young people, particularly through the use of information and communication technologies (ICTs). The second, digitalisation, cuts across all intervention areas and focuses on the application of digital technologies to transform business models and provide new revenue throughout agricultural value chains.
This is one of the briefs produced by 30 digital agribusiness practitioners from CTA, its networks and partners to document and assess ways that digital solutions improve the performance, competitiveness and profitability of agribusinesses in ACP countries. Drawing on experiences and cases shared by participants during the workshop zoomed in on real cases to draw out critical insights and lessons – actionable knowledge – that can be used more widely ‘digital solutions improve the performance, competitiveness and profitability of agribusinesses in ACP countries
This brief introduces a set of business-plan challenges faced by digital agribusiness start-ups in ACP countries and promising ways to overcome them. Challenges covered include access to finance, knowing the customer base, sourcing data, access to technical, business and management skills and support, the policy environment, what farmers need, languages and formats, trust, and data ownership and privacy