Rising demand for agricultural commodities coupled with population growth, climate change, declining soil fertility, environmental degradation and rural poverty in the developing world call for strategies to sustainably intensify agricultural production. Sustainable intensification refers to increasing production from the same area of land while reducing its negative environmental consequences.
Strategic management (STM) is recognized as an important element for firms’ success; however, small firms, especially in agribusiness, have widely been overlooked because it is often thought that a systematic STM is exclusively for large corporate firms. Firms engage in STM practices such as environmental analysis, formulation of mission and vision statements, strategic planning, implementation, evaluation, etc., regardless of their size.