This book is the re-titled third edition of the widely used Agricultural Extension (van den Ban & Hawkins, 1988, 1996). Building on the previous editions,Communication for Rural Innovation maintains and adapts the insights and conceptual models of value today, while reflecting many new ideas, angles and modes of thinking concerning how agricultural extension is taught and carried through today.
This book discusses innovation problems and opportunities for family farming in the different regions of the American continent, as well as the role of hemispheric, regional and national agrifood research systems. Likewise, it provides a description of the main innovation actions and projects promoted by IICA, and the main success cases over recent years.