This research aims to add to the literature new insights about the interaction processes, which are implemented in different interactive extension approaches, by analysing how farmers attending different extension events shape a network of indirect interactions
On-farm agricultural innovation through incorporation of new technologies and practices requires access to resources such as knowledge, financial resources, training, and even emotional support, all of which require the support of different actors such as peers, advisors, and researchers. The literature has explored the support networks that farmers use and the overall importance ranking of different support actors, but it has not looked in detail at how these networks may differ for different farmers.
While there is a lot of literature from a natural or technical sciences perspective on different forms of digitalization in agriculture (big data, internet of things, augmented reality, robotics, sensors, 3D printing, system integration, ubiquitous connectivity, artificial intelligence, digital twins, and blockchain among others), social science researchers have recently started investigating different aspects of digital agriculture in relation to farm production systems, value chains and food systems. This has led to a burgeoning but scattered social science body of literature.
Recently, increasing attention has been paid to intermediaries, actors connecting multiple other actors, in transition processes. Research has highlighted that intermediary actors (e.g. innovation funders, energy agencies, NGOs, membership organisations, or internet discussion forums) operate in many levels to advance transitions. The authors argue that intermediation, and the need for it, varies during the course of transition. Yet, little explicit insight exists on intermediation in different transition phases.