Research on Coordination of Multi-Product “Agricultural Super-Docking” Supply Chain

The innovations of this paper lie in the establishment of a multi-product supply chain model composing of a farmer cooperative and a supermarket in which the farmer cooperative supply multiple types of agricultural products to the supermarkets rather than single type of agricultural product. The study started by studying the optimal decision-making behavior of the members of the supply chain in non-coordinated modequantitatively. Then, was applied the revenue-sharing contract to coordinate the mode. Next, the optimal order quantity and wholesale price of each kind of products in coordination mode are obtained. Finally, a calculating example is utilized to verify the theorems proposed in the paper