The paper defines and explains the concept of gender equality in advisory services and discusses the opportunities that gender equality in RAS would potentially create for global and local food production, women’s economic empowerment, household food security and nutrition as well as the challenges in achieving this.

This Guide to Evaluating Rural Extension has been developed by the Global Forum for Rural Advisory Services (GFRAS). The purpose is to support those involved in extension evaluation to choose how to conduct more comprehensive, rigorous, credible and useful evaluations. The Guide supports readers to understand different types of evaluation, to make decisions on what is most appropriate for their circumstances, and to access further sources of theoretical and practical information. 

This brief summarises the publication ‘Mobilising the potential of rural and agricultural extension’ that was prepared for the Global Conference on Agricultural Research for Development (GCARD) in Montpellier, March 2010. Rural advisory services are key to putting smallholder demands at the centre of rural development, ensuring food security, and dealing with risks and uncertainty. The brief focuses on five opportunities to mobilise the potential of rural advisory services.

There is plenty of information available in the public domain that covers various aspects of extension and know-how about new methodologies for implementation. However this information is often scattered and presented in complex academic language. Hence practitioners, who often have very limited time and/or may only have basic formal education, find it difficult to make use of this information. The Global Good Practices Initiative aims to bridge this gap by providing information about extension approaches and methods in easy-to-understand formats.

While much has been written about the importance of mainstreaming gender in agricultural value chains (and the challenges inherent in doing so), relatively few studies have provided details on cases in which gender integration 1 has been successful. This study, therefore, presents a collection of experiences in which rural advisory services (RAS) were able to successfully mainstream gender into agricultural value chains, categorised in terms of “best-fit practices”.

For agricultural extension and advisory services (AEAS), social media presents a huge scope not just to communicate to the farmers better and with efficiency, but also to act as innovation brokers in Agricultural Innovation Systems (AIS). And not just for the organizations, social media has made it easier for farmers to communicate with extension professionals, experts and peers in real time. And with this increased potential to share views and ideas and easy access to information, discretion becomes important for organizations to maintain professionalism in a new social world.