Assessment of the Tunisian olive oil value chain in the international markets: Constraints and Opportunities.

The objective of the research is to put forth the main problems that need to be solved before Tunisian olive oil can effectively use designation of origin and geographical indication (GI) to go to international markets. These constraints will be established based on information gathered through a survey of olive oil exporters and producers. Policies that focus on quantity will need to be complemented by specific measures based on quality at all levels of the industry in order to lead exports of this key product to reach its full potential