Voices of Change brings you stories that are representative of the wide range of Katalyst’s work across Bangladesh. The project uses the market development approach, which is an indirect way of working to change the existing market systems as a means to benefit the poor people. In these stories, the beneficiaries share with you the constraints they faced as well as the solutions they found to bring about radical changes in their lives.

In 2008, an NGO showed videos about rice to farmers in 19 villages in Benin. A study in 2013 showed that farmers remembered the videos, even after five years had passed. In most of the villages at least some farmers experimented with rice farming or with new technology after the video screenings, which attracted large audiences of community members, including youth and women. Some of the villagers also visited extension agencies to get rice seed, and occasionally to seek more information.

This brochure is on the Virtual Extension and Research Information and Communication Network (VERCON), a conceptual model that any country can use and adapt to improve access to agricultural information and knowledge sharing and to strengthen the linkages between rural institutions and individuals, using information and communication technologies.

The study was conducted in Thakurgaon sadar Upazila to determine farmers’ perception of the extent and factors of ICTs effectiveness in transferring farming information. A total of 250 people who were already been taken services from different ICT center was selected as sample respondents following a random sampling technique. Primary data were collected using a predesigned interview schedule.