Development communication campaign promotes sustainable management of fall armyworm in Kenya
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Ressources interactives
Description:
CABI and the Cereal Growers Association (CGA) have been sharing information with farmers in Kenya on how to effectively and safely manage the continuing threat of the invasive fall armyworm (Spodoptera frugiperda). This was achieved thanks to a development communication campaign that combined video sharing through a network of lead farmers and social media.
Αnnée de publication:
2021
Μots-clés:
Communication campaign
Sustainable management
Fall armyworm
Kenya
Smallholders
knowledge
Information