The Adoption of Innovation



View results in:
https://ssir.org/articles/entry/the_adoption_of_innovation
DOI: 
https://doi.org/10.48558/TC91-MA61
Licensing of resource: 
Rights subject to owner's permission
Type: 
report
Author(s): 
Kumpf, B.
Proud, E.
Description: 

How do innovations move from the edges to the core of what an organization does? For maximum impact, innovations must cease to be innovative and become institutionalized and normalized.

Publication year: 
2022